Creativity

New media fosters creativity among those who wouldn’t otherwise participate. Today it is easier to be creative because of the new media available to them. As a result, people are creating new things that are entertaining for others. One example of this is the rise of mashup videos on Youtube. Youtube users are using animated cartoons as visuals and pairing them with an audio that makes it funny. According to the article “Disney Tolerates a Rap Parody of Its Critters. But Why?”, Disney is allowing edited videos of their animated cartoons with rap audio despite the animation being an infringement of their copyright because wholesale piracy is a bigger issue. Disney’s toleration of mashup videos allows room for creativity for users to continue making videos as long as it doesn’t interfere with Disney’s revenue. A Nickelodeon spokesperson doesn’t see the harm in mashup videos, he even applauds the clean edits. The way I see it, mashup videos can lead to a few to pursue a career in animation. Thus, new media's ability to foster creativity is beneficial for our entertainment.

Work Cited:

Disney Tolerates a Rap Parody of Its Critters. But Why? The New York Times, September 24, 2007; available at http://www.nytimes.com/2007/09/24/business/media/24crank.html